Archive | Mobile

Is NFC the final link in the chain

NFC of Near Field Communication seems to be the word of the moment. In essence its the technology that allows 2 devices to swap information – payment, data over a small physical distance. From ticketing with an Oyster card through to quick payment with your phone its pretty cool and simple technology. The phone play […]

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Marketing executive survey, on social media trends in 2010

Recently MENG, and Anderson Analytics released a report highlighting the importance of social media in the marketing world. MENG is a national network of top-level marketing executives. A few point, which grabbed my attention were: (full presentation available below): Social Media usage. Most large companies have presence on Facebook, LinkedIn and Twitter but obviously not […]

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